Wednesday, March 11, 2020

How to Submite your URL to Google



Google is primarily a fully automatic search engine with no human intervention involved in the search process.


It utilizes robots known as spiders to crawl the web on a regular basis for new updates and new websites to be included in the Google Index.


This robot software follows
hyperlinks from site to site. Google does not require that you should submit your URL to its database for inclusion in the index, as it is done anyway automatically by the spiders.


However, manual submission of URL can be done by going to the Google website and clicking the related link.


One important thing here is that Google does not accept payment of any sort for site submission or improving page rank of your website.


Also, submitting your site through the Google website does not guarantee listing in the index.


Cloaking

Sometimes, a webmaster might program the server in such a way that it returns different content to Google than it returns to regular users, which is often done to misrepresent search engine rankings. 


This process is referred to as cloaking as it conceals the actual website and returns distorted web 
pages to search engines crawling the site. 


This can mislead users about what 
they'll find when they click on a search result. Google highly disapproves of any such practice and might place a ban on the website which is found guilty 
of cloaking. 


Google Guidelines 

Here are some of the important tips and tricks that can be employed while dealing with Google.


Do’s 

• A website should have crystal clear hierarchy and links and should preferably be easy to navigate. 


• A site map is required to help the users go around your site and in 
case the site map has more than 100 links, then it is advisable to 
break it into several pages to avoid clutter. 


• Come up with essential and precise keywords and make sure that your website features relevant and informative content. 


• The Google crawler will not recognize text hidden in the images, so when describing important names, keywords or links; stick with plain text. 


• The TITLE and ALT tags should be descriptive and accurate and the 
website should have no broken links or incorrect HTML. 


• Dynamic pages (the URL consisting of a ‘?’ character) should be kept to a minimum as not every search engine spider is able to crawl them. 


• The robots.txt file on your web server should be current and should 
not block the Googlebot crawler. This file tells crawlers which 
directories can or cannot be crawled. 


Don’ts 

• When making a site, do not cheat your users, i.e. those people who 
will surf your website. Do not provide them with irrelevant content or present them with any fraudulent schemes. 


• Avoid tricks or link schemes designed to increase your site's ranking. 


• Do not employ hidden texts or hidden links. 


• Google frowns upon websites using cloaking technique. Hence, it is advisable to avoid that. 


• Automated queries should not be sent to Google.


• Avoid stuffing pages with irrelevant words and content. Also don't create multiple pages, sub-domains, or domains with significantly duplicate content. 


• Avoid "doorway" pages created just for search engines or other 
cookie cutter approaches such as affiliate programs with hardly any 
original content.


Google Services and  Google Answers 

Google Answers is an interesting cross between online marketplace and probably a virtual classroom. Those who wish to participate must register with Google Answers. 


Here, the researchers who have considerable expertise in online researching provide answers to the queries posted by other users for a fee. 


When a user posts a question, he or she also needs to mention the price the user is willing to pay in case the question is answered. 


When the question is answered by any user, then the payment is made accordingly to the user answering the question. 


Moreover, the questions and the 
discussion that ensues will be publicly viewable and other registered users can also share their opinions and insights.


Google Groups 

Google Groups is an online discussion forum and it contains the entire archive of Usenet discussion groups dating back to 2011. 


These discussions cover the full range of human dissertation and present a fascinating look at 
evolving viewpoints, debate and advice on every subject from politics to technology. 


Users can access all of this information all in a database that 
contains more than 800 million posts by using the search feature of Google. 


Google’s Image Search 

Google offers a wide collection of images from around the web; its 
comprehensive database consists of more than 425 million images. 


All a user has to do is to enter a query in the image search box, then click on the Search button. 


On the results page, by clicking the thumbnail a larger version of the image can be seen, as well as the web page on which the image is located. 


By default, Google's Image Search uses its mature content filter on the initial search by any user. 


The filter removes many adult images but it cannot guarantee that all such content will be filtered out. 


It is not possible to ensure with 100% accuracy that all mature content will be removed from image search results using filters.


Google’s Catalog Search 

Google offers a unique service in the form of its Catalog Search. Google’s Catalog Search has made it easy to find information published in mail order catalogs that were not previously available online. 


It includes the full content of hundreds of mail order catalogs selling everything from industrial 
adhesives to clothing and home furnishings. 


Google’s Catalog Search can help you if you are looking to buy for either yourself or for your business.


Froogle 

The word froogle is a combination of the word ‘frugal’ which means pennywise or economical and of course Google. 

Currently in its beta version, or 
testing format, Froogle is a recent concept put forth by Google. Google’s spidering software crawls the web looking for information about products for sale online. 


It does so by focusing entirely on product search and applying the power of Google's search technology to locate stores that sell items you want and consequently pointing you to that specific store.


AltaVista 

AltaVista has an index that is built by sending out a crawler (a robot 
program) that captures text and brings it back. 


The main crawler is called Scooter. Scooter sends out thousands of threads simultaneously. 


24 hours a day, 7 days a week, Scooter and its cousins access thousands of pages at a time, like thousands of blind users grabbing 
text, pulling it back, throwing it into the indexing machines so the next day that text can be in the index. 


And at the same time, they pull off, from all those pages, every hyperlink that they find, to put in a list of where to go to next.


Crawler/Spider Considerations 

Also, consider technical factors. If a site has a slow connection, it might 
time-out for the crawler. Very complex pages, too, may time out before the crawler can harvest the text. 


If you have a hierarchy of directories at your site, put the most important information high, not deep. 


Some search engines will presume that the higher you placed the information, the more important it is. And crawlers may not venture deeper than three or four or five directory levels.

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